Just Released: Scoring Competitive Space

Posted by Kevin Jankay on 7/8/21 11:39 AM

We announced the availability of competitive analysis space and a repository to store and maintain competitive product data as the first of many capabilities we plan to introduce in this space. Today, we are happy to announce the general availability of product scoring in the competitive analysis space. With this new exciting feature, product teams can now analyze their products side by side with competition and have a quantitative way to visualize their product against competing alternatives.

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Topics: product management, product score, just released, weighted scoring

The Value Map, a product managers ally in assessing products position in the market

Posted by Maziar Adl on 6/16/21 5:45 AM

As a product manager, knowing the value of your products in the market is a never-ending pursuit. It is a fundamental gauge to determine whether the product needs changes and how best to position it in the market. There are different methods to assess value and use that to determine how to position the product. However, in this article, we will focus on Value Map, which is a tool to assess the positioning of your product in terms of price and customer value compared to the competition.  

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Topics: product score, Competitive analysis

Just released: See the impact of specifications on your product score

Posted by Maziar Adl on 3/9/21 4:49 PM

Our previous article, we explained how Gocious' Weighted Product Score can help you determine how well your product meets market and business constraints. With our new release, you can now identify how specifications are impacting your overall product score. With this new feature, you can detect and address underperforming specifications to improve your overall product fit.

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Topics: Product planning, product strategy, product score, just released, weighted scoring, gocious release

Improving your product fit using weighted score

Posted by Maziar Adl on 1/19/21 8:09 AM

Deciding on what products and features to offer to the market requires an understanding of your business and customer needs. At times, you need to strike a balance between multiple factors to come up with a product that best meets those needs. However, the factors requiring consideration are often competing with each other.

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Topics: product plan, product mix, product management, product score

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Gocious Product Planning Blog

We support manufacturers in defining, making informed decisions, and communicating their product portfolio changes over time. Our solutions are aimed at reducing time-to-market and increasing the transparency of product portfolio changes. Gocious is a SaaS product portfolio management (PPM) solution that is a natural complement to PLM and CPQ systems, keeping the business and engineering teams in sync around a common product roadmap and feature definitions.

Our blog features tips, industry news, and more for:

  • Product Managers
  • Product Developers
  • Engineering
  • Marketing
  • And all the members of the product lifecycle

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