Improving your product fit using weighted score

Posted by Maziar Adl on 1/19/21 8:09 AM

Deciding on what products and features to offer to the market requires an understanding of your business and customer needs. At times, you need to strike a balance between multiple factors to come up with a product that best meets those needs. However, the factors requiring consideration are often competing with each other.

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Topics: product plan, product mix, product management, product score

Three ways to visually analyze and communicate your product line

Posted by Maziar Adl on 12/17/20 12:42 PM

To meet your customers' demands as a discrete manufacturer, you need to create a product line with various products and options with many possible configurations. Designing your product line for your customers in a way that is not confusing and in the same time meets their personalization needs can be a challenge. Visualizing entire product lines is a way to ensure it is serving the market needs and is easy to understand from a customer's perspective. It is also an essential tool to strategically communicate what is being built and how it serves the market, enabling everyone inside the organization to stay aligned and informed.

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Topics: Configurable products, Product planning, product plan, product portfolio management, product mix, product management, product strategy, product family, product configuration

Creating an agile product portfolio roadmap

Posted by Maziar Adl on 12/8/20 1:51 PM

There has been a recent change in the market, and you need to analyze your product line and plan a change to the current features and products immediately to address the market in 3 months.

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Topics: Configurable products, product plan, product portfolio management, product line, product mix, product management, product strategy, product roadmap

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Gocious Product Planning Blog

We support manufacturers in defining, making informed decisions, and communicating their product portfolio changes over time. Our solutions are aimed at reducing time-to-market and increasing the transparency of product portfolio changes. Gocious is a SaaS product portfolio management (PPM) solution that is a natural complement to PLM and CPQ systems, keeping the business and engineering teams in sync around a common product roadmap and feature definitions.

Our blog features tips, industry news, and more for:

  • Product Managers
  • Product Developers
  • Engineering
  • Marketing
  • And all the members of the product lifecycle

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