Just released: Product Coverage Chart

Posted by Kevin Jankay on 9/1/21 6:00 AM

Understanding how well a market segment is served can provide you with invaluable insight as to the opportunities available for new products and areas to stay away from.  Can you imagine what a difference it would make to see in one visual how your product serves the market segments alongside your competition and whether there is a gap you can exploit?

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Topics: just released, product positioning, portfolio rationalization

Just released: See the impact of specifications on your product score

Posted by Maziar Adl on 3/9/21 4:49 PM

Our previous article, we explained how Gocious' Weighted Product Score can help you determine how well your product meets market and business constraints. With our new release, you can now identify how specifications are impacting your overall product score. With this new feature, you can detect and address underperforming specifications to improve your overall product fit.

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Topics: product management, product strategy, just released, weighted scoring, portfolio rationalization

Improving your product fit using weighted score

Posted by Maziar Adl on 1/19/21 8:09 AM

Deciding on what products and features to offer to the market requires an understanding of your business and customer needs. At times, you need to strike a balance between multiple factors to come up with a product that best meets those needs. However, the factors requiring consideration are often competing with each other.

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Topics: product management, portfolio rationalization

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